News & Events

WhiteSand Launches Bally Technologies Practice Group

WhiteSand has recruited a team of individuals with extensive Bally Technologies experience to formalize our service offerings for clients around the globe. Leading our new Bally Technologies Practice is Alan Mercer, a seasoned Bally veteran and WhiteSand project director, he has personally led Bally projects with premier clients throughout the US and internationally. With over 35 Bally implementations and upgrades under our belt, WhiteSand’s knowledge of Bally systems and products is unsurpassed. This knowledge, combined with real casino operational experience, makes our team uniquely qualified to assist clients with the implementation and support of these key products. Our approach complements the technical staff of the client and provides a thorough and useful knowledge transfer of strategic product use. Some of the Bally products WhiteSand can assist with include:

  • CMP & SDS
  • ACSC CMS/SMS
  • eCoupon/TIS
  • Live Floor View & TableView
  • Cool-Signs
  • Cashier Generated Tickets
  • Hotel, SoftCount , Website, Marketing Kiosk & POS Interfaces
  • Service Tracking Manager (STM)
  • Campaign Management and Business Intelligence (BI)
  • High Speed Networked Slot Floor

Implementing, upgrading, supporting and getting the most from Bally products takes a well-planned and coordinated effort. WhiteSand has led numerous projects, each one ending on-time, on-budget with extremely successful results. Our extensive client references echo these testaments. Some of the services that we provide to support Bally projects include:

Implementation Planning & Support

  • Full System Installation/Implementation/Version Upgrades/Fixes & Patches
  • System/Product Configuration
  • Pre-Implementation Design and Business Assessment Support
  • Implementation and Post-Implementation Support
  • Strategic Use of Products (marketing, casino, finance)

Testing and Documentation

  • Test Environment Creation and User Acceptance Testing
  • Unit and System Testing

Documentation & Training

  • Internal Controls/MICS
  • SOP’s/User Guides
  • User Training and Knowledge Transfer

For more information, please contact Alan Mercer directly at 609-442-1610 or amercer@WhiteSandGaming.com. Visit us during G2E at booth 3121.

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